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Propeller
Client
Propeller
Studio
OH&CO
Role
Lead Designer
Focus
Brand & Digital
Overview
I worked with Propeller to design their brand identity and design language. The name Propeller was inspired by the companies overall objective — to propel great business ideas. The identity was designed with this very objective in mind. The logomark is formed from a propeller shape to create a unique letter P. In addition to the brand I also worked with Propeller to develop their product interface as well as their website visuals.